About this event
Dear customers,
You are cordially invited to the Business Advantage Campaign Launch; an event held in collaboration with the Malaysia External Trade Development Corporation (MATRADE). Join us to gain expert insights:
Join us to:
- On navigating business challenges in today’s evolving global landscape
- How MATRADE supports exporters with 40+ global offices
- Discover how the International Sourcing Programme (INSP) connects Malaysia exporters with global buyers.
Agenda
| 9.30am | Registration & Executive Networking |
| 10.00am | Welcome Address Opening Remarks by UOB Malaysia, Ms Ho Hui Ming |
| 10.05am | Keynote Address “Expanding Horizons: Navigating the Global Trade Landscape with MATRADE” by En Yusram Yusup, Senior Director of Transformation and Digital Trade, MATRADE Key Insight: Learn to leverage MATRADE’s 40+ global offices and facilitation services to de-risk international market entry |
| 10.25am |
UOBM Beyond Banking Initiatives by Head, Strategic Alliance & Ecosystem, Stephen Chan |
| 10.55am | Strategic Campaign Launch & Group Photo |
| 11.10am | Macroeconomic Outlook: Navigating Risks, Rewiring Trade, Building Resilience by Julia Goh, Senior Economist, UOB Malaysia |
| 12:00pm | “Global Trade, Simplified: Navigating the MDTP Ecosystem” by En Nor Azlan Johan Norazman, CSO Nazsoft Tech and Mr Shah Nizam Ahmad, Deputy Director MyTrade Digital, MATRADE Mastering the MDT to find verified international buyers & virtual market access strategies via INSP Virtual MIHAS 2026 |
| 12:30pm - 1.30pm | Networking lunch |
Disclaimer: The agenda is subject to change without prior notice. By registering, you agree to any updates made to the schedule, content, or speakers.
